Privacy Policy

Life Lessons Education Limited

This Policy was last updated: August 2026

This Policy sets out the basis on which Life Lessons Education Limited (“Life Lessons”, “we”, “our”, “us”) processes personal information, including through the Life Lessons Website and the Life Lessons Platform.

Where we refer to the “Life Lessons Website” in this Policy, we mean the website which can be accessed at https://lifelessons.co.uk. Where we refer to the “Life Lessons Platform”, we mean the parts of the Life Lessons Website which you can only access if you have a Teacher account with us.

Please read this Policy carefully to understand what information we collect about you, how we use and share it, and your rights and choices relating to it. Our contact details are at the end of this Policy.

Topics covered

  • Who we are
  • Who this Policy applies to
  • School Agreement
  • Other terms which apply to you
  • Information we collect (including when and how we collect it)
  • How we use your information and our legal basis for doing so
  • Sharing / enabling others to process your information
  • Where we process and store your information (including international transfers)
  • Keeping your information secure
  • Retaining your information
  • Updating and accessing your information
  • Your rights
  • Automated decision-making
  • Marketing
  • Other websites
  • Changes to this Policy
  • How to contact us

Who we are

Life Lessons is a company registered in England and Wales under company number 12756340, whose registered office is at Vernon Square, London, WC1X 9EW.

For our contact information, please see “How to contact us” below.

Who this Policy applies to

Unless we say otherwise, the terms of this Policy apply to:

  • Teachers, i.e. someone who uses the Life Lessons Platform in a teaching, administrative, or supervisory capacity, for example to access lesson content for delivery to their pupils; and
  • Visitors, i.e. someone who visits and uses the Life Lessons Website but who does not use the Life Lessons Platform.

Pupils do not hold accounts on, or otherwise directly interact with, the Life Lessons Platform, and we do not receive pupil names, class lists, or other pupil-identifying information from Schools. Lesson content is delivered to pupils by their Teacher, outside the Platform.

Some sections of this Policy only apply to users in the EU/UK. We make it clear where this is the case.

Where we refer to the “EEA”, we mean the 27 member states of the European Union together with Iceland, Liechtenstein, and Norway.

School Agreement

If you are a Teacher, Life Lessons will have entered into an agreement with your school or college (“your School”) for the use of the Life Lessons Platform (the “School Agreement”).

Other terms which apply to you

This Policy refers to the following additional terms, which also apply to you:

  • the Life Lessons Terms of Use, which govern your use of the Life Lessons Website, including the rules you must follow when you use it; and
  • the Life Lessons Cookie Policy, which sets out information about the cookies we use in connection with the Life Lessons Website.

Information we collect (including when and how we collect it)

We collect the following personal information from and about you:

  • Information you give to us
  • Information your School gives to us
  • Information we collect about you from your use of the Life Lessons Website
  • Information provided by third parties

1. Information you give to us

When you request a demo of the Life Lessons Platform, you must provide us with your name, e-mail address, the name of your school, and the closest city to your school.

When you send us a message, provide feedback, or report a problem on the Life Lessons Website, you must provide us with your name and e-mail address.

When you complete a survey or questionnaire at our request, you may provide us with personal information you include in your responses. We use HubSpot to run surveys directed at staff, and Smart Survey to run impact surveys; responses to our Smart Survey impact surveys are collected anonymously and are not linked to you.

If you are a Teacher:

  • When you register and create a Life Lessons account, you must provide us with your name and e-mail address. You must also choose a password.
  • When you use the Life Lessons Platform, you may provide us with details you share in the community of best practice, and product feedback.

2. Information your School gives to us

If you are a Teacher, we may obtain details for your registration on the Life Lessons Platform from your School, for example the subject(s) you teach. We do not receive pupil names, class lists, or any other pupil-identifying information from your School.

3. Information we collect about you when you use the Life Lessons Website

If you are a Teacher, we will collect details about you from your activity on the Life Lessons Platform, for example based on your use of certain tools, including any content viewed and that you favourite.

Whether you are a Teacher or a Visitor, we may also collect:

  • certain technical information, for example the type of device you are using (including its unique device identifier), the internet protocol (IP) address used to connect your device to the internet, your login information, browser type and version, time zone setting, operating system, and network information;
  • information about your use of the Life Lessons Website, including the full Uniform Resource Locators (URL), clickstream to, through and from the Life Lessons Website (including time and date), parts of the Life Lessons Website you viewed, response times, length of visits, and information about your device interaction with the Life Lessons Website (such as scrolling and clicks); and
  • certain cookies or other tracking technologies which are capable of identifying your device.

4. Information provided by third parties

When you use the Life Lessons Website, we may receive information about that use from other companies who provide us with services in connection with it. In particular, we use Google Analytics (a service operated by Google) to obtain statistics and insights that enable us to understand how you use the Life Lessons Website.

How we use your information and our legal basis for doing so

We collect information about you so that we can operate the Life Lessons Website and Platform effectively and provide you with the best possible service. The information we collect and process depends on how you interact with us, the features you use, and the privacy settings you select on your device.

You may choose not to provide or allow us to collect certain information. If this is the case, you may not be able to use some parts of the Life Lessons Website where we need that information for you to do so.

Teachers

Data collected

  • Your name
  • Your e-mail address
  • The subject(s) you teach
  • Your password
  • Your activities and interactions on the Platform, including details you upload or submit, such as survey responses
  • Technical information and information about your use of the Life Lessons Website, including cookies or other tracking technologies

Reason for collecting and legal basis

  • To identify you and your account, and to allow your School to identify you on the Platform — necessary to perform our obligations under the School Agreement.
  • To keep your account secure and prevent fraud — our legitimate interest in keeping the Platform secure.
  • To analyse how the Platform is used, and to improve your experience of it — our legitimate interest in understanding and improving how the Platform is used.
  • To deal with enquiries, feedback, or complaints, and to improve the Life Lessons Website — our legitimate interest in understanding your experience and improving our service.
  • To carry out research and statistical analysis, for example so we can provide your School with analysis of how Teachers use the Platform — our legitimate interest, and your School’s legitimate interest, in understanding platform usage.
  • To promote and market the Life Lessons Platform, and to keep the Life Lessons Website secure — our legitimate interest in promoting our services and maintaining security.

Visitors

Data collected

  • Your name
  • Your e-mail address
  • Name of your school or organisation
  • Your activities and interactions on the Website, including details you upload or submit, such as survey responses
  • Technical information and information about your use of the Life Lessons Website, including cookies or other tracking technologies

Reason for collecting and legal basis

  • To fulfil a request from you for a demo of the Platform, and to direct your request appropriately — our legitimate interest in promoting the Life Lessons Platform.
  • To analyse how the Platform and Website are used, and to improve your experience — our legitimate interest in understanding and improving our service.
  • To deal with enquiries, feedback, or complaints — our legitimate interest in understanding your experience and improving the Website.

Where we need your consent

Where we need consent to use your personal information, we will clearly ask you for this — and you can withdraw that consent at any time. For example, we may ask you to positively opt in to receiving marketing communications when you first log in to your account.

Sharing / enabling others to process your information

If you are a Teacher, we need to share some of your personal information with your School. In order to operate the Life Lessons Website and Platform and provide our services, we also use carefully selected companies, who may process your information on our behalf.

We make sure these companies take security measures to protect your information in line with our policies. We do not allow them to use your personal information for their own purposes, and we only permit them to process it as necessary and in accordance with our instructions.

In some circumstances we may need to share your personal information with a data protection regulator, or to comply with the law or a legal process. We may also do so where we have another legitimate interest that is not outweighed by your interests and fundamental rights, for example to maintain the security of our computer systems.

Who we share your information with

  • Your School — if you are a Teacher, we share some of your information with your School so that you and they can use the Platform as intended.
  • Amazon Web Services (AWS) — hosts the Life Lessons Platform, including Teacher account credentials, in the UK.
  • Southern Sky Technology — our UK-based technical development partner, who manage our AWS hosting environment, carry out development work on the Platform, and maintain security measures and backups on our behalf. Southern Sky Technology has access to the systems and infrastructure necessary to do this work, but not to Teacher personal data itself.
  • HubSpot — our customer relationship management system, used to hold School and customer contact information and to run staff surveys, hosted in the EU.
  • Google — used to host lesson assets (in Google Slides format). No personal information is stored with Google as part of this hosting.
  • Google Analytics — used to obtain statistics and insights regarding access to and use of the Life Lessons Website.
  • Smart Survey — used to run impact surveys. Responses are collected anonymously and are not linked back to you.

Where we process and store your information, including international transfers

Teacher account data (including login credentials) is hosted on AWS, in the UK. School and customer contact data, and staff survey data, is held in HubSpot, hosted in the EU. Lesson assets are hosted via Google; no personal information forms part of that hosting. Impact survey data is collected anonymously via Smart Survey, whose core survey data is stored in the UK.

If you are a Visitor, we will only process and store your personal information in the UK/EEA.

Where any of our processors transfer personal information outside the UK or EEA (for example, for support, maintenance, or backup purposes), we ensure this is protected by an appropriate safeguard recognised under UK GDPR:

  • AWS — the UK International Data Transfer Addendum (as part of AWS’s UK GDPR Addendum), applied automatically to UK-originating data.
  • Southern Sky Technology — UK-based; no international transfer occurs. Their access to our systems is governed by a signed data processing agreement.
  • HubSpot — the EU Standard Contractual Clauses together with the UK International Data Transfer Addendum, per HubSpot’s Data Processing Agreement.
  • Google (asset hosting) and Google Analytics — the EU Standard Contractual Clauses together with the UK Addendum; Google has also adopted the UK Extension to the EU-US Data Privacy Framework as an alternative transfer mechanism.
  • Smart Survey — a UK-based provider; response data is stored in UK data centres as standard. The impact survey data Smart Survey collects on our behalf is anonymous and not linked back to individuals.

Keeping your information secure

We have designed the Life Lessons Website and Platform with the security of your personal information in mind, and we have put in place technical and organisational measures to safeguard it, including:

  • data is encrypted at ingress, egress, and at rest;
  • direct access to the server environment is restricted using SSH keys and IP allow-listing;
  • administrator access to the application and hosting environment is limited to Life Lessons employees and Southern Sky Technology, our technical development partner, who manage this on our behalf under a signed data processing agreement, and only where appropriate due diligence and legal protections have been put in place;
  • daily backups are retained for at least 5 days, and weekly backups for at least 30 days; and
  • we monitor site availability, disk usage, CPU, and memory utilisation across relevant systems, and review these statistics regularly.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your information, we cannot guarantee the security of information transmitted via the Life Lessons Website; any transmission is at your own risk. Once we have received your information, we use strict procedures and security features to try to prevent unauthorised access.

If you are worried that your account or your information might be at risk, for example if somebody else has found out your password, please contact us.

Retaining your information

This section only applies if you are in the EU/UK.

We will only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including for any legal, accounting, or reporting obligations. To decide how long we keep information, we consider the type of information, how sensitive it is, the risk of harm if it were misused, and the reasons we are using it.

  • If you are a Teacher, we will keep your information for as long as you continue to use the Platform. If you do not use the Platform for 4 years, we will delete your information.
  • If the School Agreement terminates, we may delete some or all of your information from the Platform. We will tell your School before we do so, so that you can download your information if you wish.
  • If you are a Visitor and you do not access the Life Lessons Website for one year, we will delete your information.

We may keep certain information, such as your name and e-mail address, for longer periods than stated above if you have agreed to us using it, for example for keeping in touch about our products or services, or for promotional purposes.

In some circumstances we may anonymise your information, meaning it is no longer connected to, or about, you. If we do this, we may use this information without further permission from you. Even if you ask us to delete your information, we may still need to keep it in a form that does not identify you.

Please contact our privacy contact, Jamie O’Connell, at jamie@lifelessons.co.uk if you would like further details on how long we keep your information.

Updating and accessing your information

This section only applies if you are in the EU/UK.

You have the right under UK/EU data protection law to access personal information held about you, subject to certain conditions, and to ask for it to be changed or deleted. If you would like to access or amend the personal information we hold about you, or if you would like us to stop using it, please contact us.

Your rights

This section only applies if you are in the EU/UK.

By law, you have the following rights with regard to your personal information:

  • The right to be informed — to be told, clearly and transparently, how your personal information is used. This Policy is how we meet that obligation.
  • The right of access — you can obtain confirmation as to whether your personal information is being processed and, if so, request a copy of it (a “data subject access request”). We will need you to prove your identity before releasing any personal information.
  • The right to rectification — you can ask us to correct any personal information that we hold about you.
  • The right to erasure — you can ask us to delete personal information that we hold about you, unless we have a legal right to retain it.
  • The right to restrict processing — you can ask us to temporarily stop processing information about you, for example while you dispute its accuracy.
  • The right to data portability — in some circumstances, you can ask us to transfer a copy of your personal information to someone else.
  • The right to object — you can object to processing based on our legitimate interests where something about your particular situation makes you want to object, and you can object to direct marketing at any time, without restriction.
  • Rights related to automated decision-making and profiling — see the “Automated decision-making” section below.

If you ask us to stop processing your personal information in a certain way, or to delete it, and we need that information to provide the Life Lessons Website or Platform to you, you may not be able to continue to use it. This does not apply to your right to object to direct marketing, which can be exercised at any time without restriction.

You will not normally have to pay a fee to exercise these rights. However, we may charge a reasonable fee, or refuse to comply, if a request is unreasonable or excessive.

We may need to request specific information from you to confirm your identity and your right to access the information, or to exercise any other right. This is a security measure to ensure personal information is not disclosed to anyone who has no right to receive it.

Where you have consented to our use of your personal information for a specific purpose, you can withdraw that consent at any time by contacting us. Once we receive notification of withdrawal, we will stop processing your information for that purpose, unless we have another legal basis for doing so.

Automated decision-making

Life Lessons does not carry out any automated decision-making or profiling that produces legal or similarly significant effects on Teachers or Visitors. All decisions affecting your use of the Platform involve human review.

Marketing

This section only applies if you are in the EU/UK.

If you complete an opt-in form on the Life Lessons Website (for example when requesting a demo or downloading a resource), we will ask whether you would like to receive marketing communications from us about our products and services. We only send marketing emails where you have positively opted in, and you can withdraw your consent at any time by contacting us or using the unsubscribe link in any marketing email.

If you are a Teacher at a School that is a Life Lessons customer, we may send you service-related communications necessary for your use of the Platform (for example, account or product updates). These are not marketing communications, and are sent on the basis of our legitimate interest in supporting your use of a service your School has subscribed to, rather than on the basis of your consent. We do not send Teachers separate marketing communications unless they have separately opted in via the Website.

We will not provide your personal information to any other third-party businesses for marketing purposes.

Other websites

The Life Lessons Website contains links to other websites, such as Facebook, X (formerly Twitter), and LinkedIn. This Policy only applies to the Life Lessons Website, so when you link to other websites, you should read their own privacy policies.

Changes to this Policy

This Policy was last updated in August 2026. We will update this Policy from time to time and will post any updates on this page. If you don’t agree with those changes, you can stop using the Life Lessons Website and stop giving us any further information.

How to contact us

If you have any questions about this Policy or how we handle your personal information, please e-mail our privacy contact, Jamie O’Connell, at jamie@lifelessons.co.uk. Alternatively, you can write to us at Vernon Square, London, WC1X 9EW.

Life Lessons is the “data controller” when it comes to the handling of your personal information for the purpose of using the Life Lessons Website and Platform. This means we are responsible for deciding how we hold and use personal information about you.

Life Lessons is registered with the UK Information Commissioner’s Office under registration number Z357522X.

Complaints

This section only applies if you are in the EU/UK.

If you are not happy with the way we have handled your personal information, please contact us at the address above. If you are still not happy and are based in the UK, you have the right to complain to the Information Commissioner’s Office: https://ico.org.uk/global/contact-us/.